Our Story
WE'RE HERE TO MAKE YOU FEEL AND LOOK GREAT
We offer great quality eyewear at an upfront, affordable price in an environment you can trust.
Gone are the days of stressing over unnecessary add-ons. At IOLLA, your prescription doesn’t affect the price you pay.
How we do it
We design high-quality eyewear
All of our frames are handmade and designed to last, using the very best quality components and materials available.
THE COLLECTION
Within the reach of everyone
Shopping for glasses should be fun! We don't believe in confusing deals or unexpected extras, just great eyewear at a fair and flat price.
OUR PRICING
Creating an exceptional experience
Unlike almost every other optical store, we’ve got your back. Our friendly team are on hand to help every step of the way.
SHOWROOMSOUR VALUES
at the core of everything we do
Promote happiness - we strive to create an air of excitement about IOLLA for everyone involved through extraordinary service and great products.
Be brave and embrace change - We believe a growth mindset will always help us achieve the best outcome possible.
Empower others through design - Thoughtful and exceptional design can be brought to life in our products, our services and our culture.
Champion collaboration - We believe that the power of a diverse team will always be greater than that of one individual.
Use business as a force for good - We believe in having a positive impact, delivering a good deal for all and being socially conscious.
OUR CULTURE
defined by our mission
We live by our values and ensure they exist within every area of IOLLA. Our passionate and committed team are dedicated to delivering the best possible experience, one that will leave you with a spring in your step.
We want the success of IOLLA not only to be determined by the success of the brand, but also by the happiness of our team and personal growth during the journey. That's why we put a big focus on team engagement, training, and development.
WORKSHOP
Your new glasses are in great hands when they reach our experienced workshop team. They choose the best lens for your prescription and measurements and take your glasses through their journey to you.
DESIGN
We like to keep things fresh and ensure that you are always choosing between the most up-to-date styles. By listening closely to what our community and our showroom teams love about our glasses, we're able to design products we know you'll love. Each new model goes through at least three stages of drawings and two rounds of prototyping!
LIVE BY GIVING
We believe in business for good. That's why we have made a pledge to support carefully selected partners that are working towards bettering the lives of others.
Our current partnership is with Orbis, who are giving communities across the world access to quality eye care, transforming lives and restoring vision for those who need it most.
The IOLLA Community
Everyday we are driven to do the absolute best for our community and we're so proud to help so many feel and look great in their eyewear.